Us Versus Them for Chrome Industries

/ By Graham Nystrom

Someone asked us recently why we don’t make more backpacks. It’s a valid question as many brands offer them each season. For us personally, we like to make sure we would want to use every product we put out. If we couldn’t see ourselves running it in our day to day life, it gets cut. While there’s quite a bit of good looking bags floating around out there using a classic style, we found that the quality and construction were not good enough. To us a backpack is a tool, not a fashion accessory that is supoosed to compliment a WDYWT outfit. If it can’t take the abuse of real life we don’t want it.

Chrome has always been at the forefront of the utilitarian bag scene, and we have personally used and abused their bags for years, without fail. They have protected our laptops, cameras, artwork, etc through all sorts of fucked up conditions, and have yet to blow a seam on any of their bags. So when we were trying to figure out what to do about a bag offering, it just made sense to contact our friends at Chrome to set up a project.

We wanted to use our favorite bag they make, the Barrage, and give it a bit of our style. So we took our Las Cruces pattern, and had it printed in a 3M reflective print, and made a custom patch celebrating the collaboration. Instead of the standard vinyl bottom usually found on their bags, we used top grain leather to add a bit of classic feel to a very modern looking bag.

Our goal with UVT is to create products that people use for years and appreciate as a part of their daily life, not as a throwaway purchase that they wear a few times and sell at Buffalo Exchange, like most brands end up being. Hopefully we’ll see these bags still being used 5 years from now, used and abuse and still holding up.

Big thanks to the team at Chrome for making this happen! Now get outside and get lost!

BUY NOW

Bangkok Bound Teaser

/ By Zane Meyer

Steven Jensen, Devon Lawson, Jonathan Davis, Johnathan Ball, Josh
Boothby, RSK, Anthony Combs, and Myself went to Bangkok, Thailand
to Premiere Cant Fool The Youth 3 and Film “Bangkok Bound”. I’m
really stoked how this video came together. We will be having
showings in Bangkok Nov 6th, Seoul Nov 12th, and Tokyo Dec 10th.
The full video will be public early 2015. Stay Tuned.

DISPOSABLE PHOTO SHOW

/ By Mike Glory

This past Saturday we were proud sponsors of DISPOSABLE Photo show at New Image Gallery in Hollywood:

“Building upon an ongoing project, Disposable: A Photo is a tribute to a period in time when people shuffled through and held photos in their hands. This exhibition shares it’s allegiance to 90’s era values of resourcefulness and thrift and serves as an homage to the disposable camera and the 1 hour photo processing experience. Cheap / easy with a fast food type quality, speedy prints document the destruction. The 1 hour photo exhibit is also a subtle nod to a generation that preceded this shift in photography’s direction. Calling upon those who have had their hand in this process of picture taking and photo collecting and recall curiosity being key in it’s experience.”

Big Thanks to Brandon of The MCHN and for including us and to Ese Victor for connecting the dots. Check out this brief recap, Photos by: MORGNAR of Active Ride Shop.
-MIKE GLORY

SICK DISPOSABLE CAMERA VENDING MCHN”


SHAUN SCOTT OF ACTIVE RIDE SHOP & HIS BEAUTIFUL FAMILY

OG ROBBIE JEFFERS & OUR DUDE WILL NICOLS

ITS A FAMILY AFFAIR”

CRACKIN”

BUD WEIS ERRRR-PHOTO BY MORGNAR

GOODTIMES

STILL A G THANG”-BIG SNOOP DOGG

OUR OWN GRAHAM NYSTROM & HIS PHOTOS

FRANCIS & JENNY of FHQ, BRANDON OF MCHN STEADY LURKIN”

HAROSHI

BEEEEEKERRRRR”(MIKE LAWLOR)

ALL HAIL CARDIEL!! Story is John climbed this bridge for the shot, Champion Styleeee

HUF BY HAROSHI

Disposable: A Photo Show

/ By kingston

Awesome show that The MCHN put on tonight at New Image Art gallery. All images were taken on a film disposable camera, Printed and displayed tonight. Not even the photographers got to see the images until tonight. Awesome idea and great turn out.

Us Versus Them presents “Keepers of the Craft” volume 2: Meyer Chassis

/ By Mike Glory

We are pleased to present our latest “Keepers Of The Craft” project featuring “Meyer Chassis”. I first met Dustin around 5 years ago, I had heard about him and his work thru a couple friends and at this time I had my 1954 Chevy 5 window truck that needed some suspension work done(airbags). I called him up and made plans to bring my truck by so he could check it out and give me a quote, The following week when I arrived at his shop I saw someone who, is too this day one of the hardest working people I’ve ever met. An incredible fabricator, A bad ass hot rod builder and a straight up solid dude who is truly a “Keeper of the Craft”. Im honored to have the UVT garage retail space paired up with his shop and stoked to have him currently building my 1952 Suburban.

For this project we have a special limited edition tee and shop apron. The tee is a flip of our OG crosscut logo(Palm tree & Machete) with a welding twist, Hand drawn and illustrated by Victor Koast. Next up we teamed up with Railcar Fine Goods and they produced a special 12 ounce American Cone Mills selvedge denim shop apron with our magnum & crosscut logos embroidered.
-Mike Glory

Video by Zane Meyer/Chop Em Down Films

Us Versus Them presents “Keepers of the Craft” volume 2: Meyer Chassis from Us Versus Them on Vimeo.

Both Apron & Tee are available now in our online store and at UVTgarage.

Photos by Kingston